We are a food intelligence company
Haystack transforms how food & ag companies harvest data for a better future.
Haystack Data Solutions
Data is the new sustainable growth driver in food supply
Food companies face new pressures from shifting consumer demands, competitive challenges, and distribution difficulties. Haystack’s industry and technical expertise helps you anticipate and understand these trends. We provide the resources you need to:
Modernize your analytics
Strategize for growth
Enable powerful automation
Access unmatched talent
Who we work with
Haystack serves mid-market and emerging companies in the Agri-Food industry
Haystack is a certified minority-owned technology solutions provider for Agri-Food businesses. Since 2014, we have been committed to solving our clients’ toughest challenges. We represent the perfect blend of strategy, creativity, and technical know-how that enables our clients to efficiently produce, process, and deliver quality foods to consumers.
Food Producers
From seed to stalk, our data solutions uncover trends that inform critical decisions in food production.
Food Processors
Put your data to work with our deep industry & technical expertise delivering results that matter most to food processors.
Food Distributors
Delivering a supply-chain of insights so food distributors can activate their data at every step of their operations.
Haystack Data Solutions
High-quality data solutions for high-quality food
Your data holds the key to better performance. Haystack helps unlock profound insights in your data to maximize efficiency & profitability. We design comprehensive and collaborative data solutions.
Data Strategy & Analytics Enablement
F.A.R.M.™ strategic framework & technology roadmap provides a true north and bolsters data-driven decision making for the food industry.
Sharp questions call for sharp answers. We deliver the answers you need by developing state-of-the-art Machine Learning applications.
Data Science & Engineering
Business Intelligence & Data Visualization
Powerful information lies dormant within your ERP, POS, MRP, and CRM. We build intuitive reports & dashboards to help you look deeper.
The food industry has lagged behind in cloud adoption. We help you adopt the right cloud ecosystem to suit your unique needs and budget.
Data Architecture & Cloud Migration
Process Automation & Systems Integration
Silos are not just for grain. Integrate data silos to leverage every morsel of data available and automate costly manual business processes.
Our Tools
Below are just some of the technologies we specialize in. Looking for a technology not listed? Contact us as our broad network of developers and consultants can fit your data needs.
Featured Insights from ‘The Needle’
Featured Insights
Practical tips and insights on data strategy, data science, and analytics for the Agri-Food industry.
What if AI Became the Fastest Way to Train Bakers?
AI in baking is often framed around efficiency and downtime reduction, but its potential impact on training may be just as transformative. By consolidating institutional knowledge and making it instantly accessible, AI could help close the industry’s labor gap, accelerate onboarding, and improve consistency, retention, and product quality across operations.
Haystack Data Solutions Exhibited at MNIFT’s Supplier Expo Today!
Had a great time exhibiting at Institute of Food Technologists (IFT) Minnesota Chapter Supplier Expo with Maria Medina!
We’ve met so many amazing people in the food industry who believe data and AI will transform their businesses for the better.
So glad to be a part of this industry and helping food companies use their data to help feed the world sustainably!
Our Story
We are data scientists & engineers who exist to help food companies unlock the transformational power of data. Learn more about our own transformative journey from harvesting mangoes to harvesting data insights and paving the way for the future of food & ag.
Meet Our Founders
Pedro Medina
Founder & Chief Data Farmer
Pedro built Haystack Data out of a simple belief: food companies deserve the same data sophistication as Fortune 500s. With a background spanning agribusiness and enterprise analytics, he leads the strategy and vision behind every client engagement.
Maria Medina
VP of Strategy & Food Systems
Maria brings deep expertise in food systems and supply chain strategy to every project. As a driving force behind Haystack’s client relationships and go-to-market approach, she ensures that data insights translate into real-world impact.